Callum Wells
Currently building
Product

avago.ai. Live

A website builder that imports your business instead of asking you to write a brief.

LiveDuda APIRecraft APIDataForSEOTavilyIONOS partnership

The premise

Most AI website builders ask you to describe what you want. That's the wrong end of the problem. The information already exists. Your Facebook page, your Instagram bio, your LinkedIn, your Google Business profile, your old site. Avago reads it all and drafts the site for you.

The build

Multi-step async generation on Duda's Custom Plan API. Recraft for logo work. White-label editor with the home and help buttons hijacked to route back into Avago. IONOS handles domains. Free to build, you pay for development hours when you want more.

Two custom Claude agents.

Critically, the templates are human-designed. Claude populates them. That's the line between Avago and the generic AI site generators that make every site look the same.

The interesting bit

Site generation runs in the background while you keep customising. By the time you've answered the six onboarding questions, the first draft is sitting there waiting. The agent loop is invisible to the user.

Status

Live. White-labelled into agency partner accounts via Web Hero.

Source: /content/work/avago.mdx

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Every product on this site was built with Claude as a daily collaborator
Web Hero Limited / 15866557 / Leeds, UK